Blogs

How to Use Google+ Hangouts

The Google+ social network may seem like a clone of Facebook in many ways, but it has one notable and unique feature that is worth incorporating into your social media strategy: the Hangout.
Hangouts are simply video chats/conferences for up to 10 people – and it’s free.

Just Getting Started in Social Media? Listen First

You’ve set up your first Twitter account, created a Facebook page for your library, or started a blog. It’s not uncommon for your next question to be: “Now what?” Contrary to what you might think, simply diving in and writing that very first tweet might not be the best use of your time.

Social in a Storm and Libraries in the Aftermath

Many of our communities are in crisis after Hurricane Sandy. Here at the New Jersey State Library, we’re shocked and brokenhearted by the photos we’ve seen of the New Jersey coastline. Many people and towns across the state are without power, and others have experienced devastating losses.

Three Ideas for Contributing a Bylined Article to Your Local Press

Contributed articles are simple and cost-effective ways to promote your services, advocate for your library, communicate a message, and build brand awareness. They’re often used by corporations or public interest organizations to present a point of view, but they can also provide helpful information for your community.

How to Measure Your Success on Facebook

Beyond the number of people who “like” your Facebook page, how do you know how successful your interaction on Facebook is? What’s more, what does it really mean to have a lot of likes? Measuring your success on Facebook requires a bit more of an in-depth look at how people are interacting with your page, and Facebook Insights provides a way for you to do just that.