The NJ State Library (NJSL) is committed to educating the public about the value of libraries through public awareness campaigns, community outreach and media relations.
New Jersey’s public libraries are encouraged to use statewide campaigns and publicity guidelines established by the State Library, to educate their communities about library resources and the opportunities they create.
There are several ways to connect with the office of Communications and Marketing:
Newsletters
NJSL Direct Newsletter
Receive weekly NJ library community news updates delivered directly to your inbox. This newsletter is geared towards library staff and library partners.
NJSL Presents Newsletter
This newsletter, delivered monthly, is geared toward NJSL registered borrowers and State of New Jersey Employees. Learn more about NJSL’s upcoming events, programs, resources, and special collections!
Marketing Blog
Find the resources you need to build savvy marketing strategies for your library. Blog article topics cover a wide range including social media, video, conducting surveys, creating marketing plans, and more.
Connect With Us on Social Media
Media Training 101 Guidebook for NJ Libraries (PDF)
NJSL collaborated with the New Jersey Library Association (NJLA) to create a media relations guidebook for New Jersey libraries. This is a basic guide to media training that covers key concepts and skills to help library staff effectively communicate with the media.
This is a basic guide to media training that covers key concepts and skills to help library staff effectively communicate with the media. The goal of this resource is to help library staff feel prepared and confident to take a call from a journalist at any given time! This is a great resource to keep handy for reference in the future when interview opportunities arise.
Marketing Resources from our JerseyClicks Database Vendors
NJSL offers a curated collection of marketing materials from its JerseyClicks database vendors, providing libraries with tools to effectively promote digital resources to their communities.
Publicity and Acknowledgement Guidelines
If your library has received funding from NJSL for a program, product or service, please refer to our acknowledgment requirements.
Statewide Digital Marketing Campaign
Use on-demand, and customize for your library!
Libraries are much more than just simply repositories for books. We serve every walk of life, we help NJ residents address a wide range of needs, and we offer a wealth of resources, services, assistance and support to our communities.
Contact us
Contact Communications and Marketing by email at marketing@njstatelib.org.